YOUR GROWTH PARTNER

Digital marketing program including paid social, Google ads, and email marketing to drive traffic and increase conversions.

Solution

Objective

To increase holiday sales for The Dogist’s online shop and giveback program.

Social Media Advertising:

Instagram and Facebook advertising campaigns prospecting for website traffic, catalog sales and retargeting.

 

SEM:

Google Search and Shopping ads to those in-market for dog and paw-rent apparel.

 

Email Marketing:

Used Klaviyo platform to engage 41,000 The Dogists' subscribers and segmented those subscribers to deliver relevant messaging within the customer’s current buying stage.

Channels & Tactics

ROI

+ 80% in sales (YoY)

10:1 ROAS on retargeting ads

WEBSITE TRAFFIC

+ 87% visitors in 2 months

EMAIL MARKETING

+ 1200 Subscribers in 2 months

PAID SOCIAL & EMAIL MARKETING

The Dogist is an online platform and community with 3.9 million dog-loving fans and followers that gives dogs and their people a home to share their stories.