>> CASE STUDY
Peloton uses technology and design to connect the world through fitness, empowering people to be the best version of themselves anywhere, anytime.
SERVICES PROVIDED
• Search Engine Optimization
• Blog Content Development
• Copywriting and Keyword Research
OVERVIEW
We partnered with Peloton in 2018 to deliver an SEO audit and now (nearly 5 years later) oversee SEO for all nine regional websites for this global fitness company.
CHANNELS & TACTICS
As Peloton expanded globally, they needed to ensure that website content would resonate with audiences across several regions. With our support, all of the Peloton websites are optimized to provide top-notch content to their visitors and extend the fitness experience across devices (and countries).
From the creation of workout tips and trends in the form of blog content to the implementation of innovative keyword strategies that impact website traffic, we are able to help Peloton to show up higher in search results but to also maintain its position as a top fitness brand to current and prospective members all around the world.
KEY
RESULTS
INCREASE IN ORGANIC WEBSITE TRAFFIC
INCREASE IN WEBSITE ENGAGEMENT & TIME ON SITE
IMPROVED RANKINGS ON SERP IN ALL GLOBAL REGIONS